NinthDecimal (Acquired by InMarket, September 2020)

NinthDecimal is a data-driven marketing company that specializes in location analytics, audience targeting, and measurement solutions. Acquired by InMarket in September 2020, the company uses cutting-edge technology such as big data, AI, and machine learning to provide real-time, actionable insights for businesses and marketers by understanding consumer behavior, preferences, and how they interact with locations, both in the physical and digital world. With a strong focus on privacy, NinthDecimal accumulates and analyzes trillions of data points from over 100 million U.S. devices to generate high-quality, accurate consumer profiles. This rich set of information enables marketers to drive more precise strategies and improved ROI through targeted campaigns. As a result, NinthDecimal has become a market leader in the advertising and media industry, serving a diverse range of clients, including top retailers, financial service firms, automotive companies, and technology providers. The company also partners with leading agencies, publishers, and platforms to create more effective marketing solutions using location data. In addition to their powerful offerings, NinthDecimal remains committed to fostering an innovative culture where employees can thrive. By continuously investing in cutting-edge technologies and thought leadership, the company seeks to maintain its position as a go-to partner for businesses seeking data-driven marketing strategies. For more information about NinthDecimal, linkedin.com/company/ninthdecimal.