Katana Media (Acquired by BVAccel)
Company Profile
Industry
marketing & advertising
Founding year
2013
Employees
3
Revenue
$ 31.70M
About Company
Katana Media was a performance-based digital marketing agency specializing in data-driven programmatic media buying, including real-time bidding (RTB) and social PPC (pay-per-click) advertising. They proudly served clients from various industries like eCommerce, automotive, healthcare, travel, financial services, and education, among many others. With a focus on providing innovative services and achieving outstanding results for their clients, Katana Media aimed to redefine the landscape of programmatic media buying through robust data analysis and a relentless pursuit of efficiency. Key offerings of the company included marketing strategy, programmatic media buying, social media advertising, search engine optimization (SEO), creative services, mobile advertising, and media planning & buying. Additionally, they leveraged a proprietary technology called DataFuse to help blend and analyze big data sets for campaign optimization and performance measurement. Headquartered in San Diego, California, Katana Media was an accomplished digital marketing agency dedicated to delivering unparalleled performance and exceptional client experiences. In July 2017, Katana Media was acquired by BVAccel (now BVA-AKQA), a leading eCommerce development agency. With the acquisition, BVAccel expanded its capabilities to include Katana Media's data-driven digital marketing expertise. To know more about the company and their offerings, you can visit the LinkedIn profile at http://www.linkedin.com/company/katana_.