MedData Group, an IQVIA business

MedData Group, an IQVIA business in Irvine, California, specializes in healthcare professional advertising campaigns. Their data-driven solutions accurately target and measure campaigns across digital platforms including programmatic, social media, and CTV/ATV. They lead the industry in HCP digital engagement solutions, fueling success for a variety of advertising channels.Claim this workspace
Claim this workspaceMedData Group, an IQVIA business in Irvine, California, specializes in healthcare professional advertising campaigns. Their data-driven solutions accurately target and measure campaigns across digital platforms including programmatic, social media, and CTV/ATV. They lead the industry in HCP digital engagement solutions, fueling success for a variety of advertising channels.

Company Address

3210 El Camino Real
California
United States
92602

Company Profile

Industry

marketing & advertising

Founding year

2011

Employees

26

Revenue

$ 16M

About Company

MedData Group, an IQVIA business, is a leading provider of healthcare data and marketing solutions for pharmaceutical companies, medical device manufacturers, and healthcare IT firms. The company specializes in offering accurate, reliable, and comprehensive data sets to their clients, enabling them to improve their marketing efforts and achieve business growth. Their range of services includes physician and healthcare provider data, scalable email marketing, programmatic advertising, and digital marketing solutions. Founded in 2008, MedData Group has evolved to establish a strong reputation in the healthcare industry for its data-driven marketing strategies and client-centric approach. The company's vast database consists of detailed information on healthcare professionals, including their prescribing behavior, affiliations, specialties, and demographic information. With this valuable data, MedData Group's clients can make informed decisions and refine their marketing strategies to reach the right target audience effectively. Through its partnership with IQVIA, a multinational healthcare information and research organization, MedData Group has further strengthened its position in the industry. This strategic alliance allows the company to leverage IQVIA's extensive resources and expertise to deliver better insights and more robust analytics solutions to their clients. To learn more about MedData Group and its array of data and marketing services, linkedin.com/company/meddata-group-llc.