Terminus

Terminus is a leading account-based marketing (ABM) platform that enables B2B marketers to target best-fit accounts, engage decision-makers, and accelerate marketing and sales pipeline velocity at scale. Founded in 2014 and headquartered in Atlanta, Georgia, Terminus offers solutions that help marketing and sales teams work together to drive engagement, increase revenue, and improve the overall customer experience. The company's innovative ABM platform empowers B2B marketing teams to identify high-value target accounts, segment them using demographic and behavioral data, automate multi-channel campaigns, measure campaign success, and optimize marketing strategies in real-time. By focusing on the most promising accounts and decision-makers, Terminus enables businesses to bridge the gap between marketing and sales, improve conversion rates, and maximize ROI. Terminus' comprehensive product suite includes account identification, segmentation, engagement, measurement, and sales enablement tools. Additionally, its platform integrates seamlessly with popular marketing automation, CRM, and analytics systems, making it easy for marketers to incorporate ABM into their existing marketing stack. With a growing customer base of 500+ companies, Terminus has received numerous industry accolades, including being named a Leader in the Forrester New Wave™: ABM Platforms, Q2 2020 report and a Top 50 Startup by LinkedIn in 2017. The company also offers a thought leadership blog and resources for the ABM community on their website. To learn more about Terminus and stay updated on the latest news, linkedin.com/company/terminus-account-based-marketing.