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L2

By IQM

L2 provides Trusted Voter and Consumer Data for advertising and marketing campaigns

Data Integration

L2 provides Trusted Voter and Consumer Data for advertising and marketing campaigns

Data Integration

App Overview

The L2 data app, available in the IQM Marketplace Marketplace, brings political data, including voter data and constituent data, to the DSP platform. This app enables businesses and political campaigns to access and utilize valuable political insights and targeting capabilities directly within the IQM Marketplace platform. With the L2 data app, businesses can tap into a vast array of political data, such as voter registration information, party affiliations, demographic data, and voting history. This robust dataset provides deep insights into the political landscape and allows campaigns to better understand their target audience, develop precise voter targeting strategies, and tailor their messaging to resonate with specific voter segments. By integrating the L2 data app into the IQM Marketplace platform, businesses and political campaigns can leverage this political data to execute highly targeted and effective political advertising and marketing campaigns. Whether it's identifying swing districts, micro-targeting specific voter groups, or analyzing voting trends, the L2 data app empowers users to make data-driven decisions and optimize their political outreach efforts within the DSP platform. In summary, the L2 data app in the IQM Marketplace brings political data, including voter data and constituent data, to the DSP platform. By utilizing this app, businesses and political campaigns can access valuable political insights, develop precise voter targeting strategies, and optimize their political advertising and marketing efforts within the IQM Marketplace platform. This helps campaigns effectively engage with voters, maximize their reach, and drive desired political outcomes.

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Key Benefits

Enhanced Campaign Performance

By leveraging the power of L2 data, advertisers can significantly improve their campaign performance. The app provides access to high-quality, reliable, and up-to-date data that helps advertisers optimize their targeting strategies. With L2 data, advertisers can refine their audience segments, identify new market opportunities, and tailor their messaging to resonate with their target audience. This level of precision leads to improved campaign performance, higher conversion rates, and a better return on investment (ROI).

Data-driven Decision Making

The L2 data app equips advertisers with valuable data-driven insights to inform their marketing strategies. By analyzing and interpreting the L2 data, advertisers can make informed decisions about their campaigns, such as budget allocation, media planning, and creative optimization. The app's robust analytics and reporting features provide advertisers with real-time data visualization and performance tracking, enabling them to measure the effectiveness of their campaigns and make data-backed optimizations.

How L2 works with IQM?

Find your Audience

By integrating L2 with IQM Marketplace platform you can find and match Audiences for your campaigns. This allows you to precisely target your campaigns. The L2 app on the IQM Marketplace platform then allows you to create Insights for your Audiences to know your target demographic.

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Target your Audience

You can target your audience with the L2 app on the IQM Marketplace platform. You can then visualize and analyse it in Insights, Audience, Report or Dashboard app. These features can help you gain deeper insights into your marketing performance and make data-driven decisions to optimize your campaigns for success.

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Requirements

IQM Marketplace Account

App Relevance

Campaigns

Verticals

Political

Integration Details

Features

Measurement
Targeting
Reporting
Attribution

Affecting IQM apps

Campaigns

Audiences

Contact

Email Address

support@iqm.com

Contact Number

1(212)476-5245

Data Privacy

You understand that when using this integration, it’s up to you to comply with applicable laws and regulations, as well as the AUP and Terms of Service. Please review this integration partner’s documentation for more information.

Pricing

This integration requires one of the following subscription plan.

Pay as you go

Pay as you go

0

Free

Data & Permissions

Shared data

This shows how the data will flow between your app and IQM Marketplace

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Campaigns

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Audiences

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IQM Permissons

This app will require the following permissions on you account

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Create, Edit

Create, Edit