![Semcasting Semcasting](https://d64is2qkxbhv3.cloudfront.net/marketplace-assets/logo/Semcasting_logo_1686737976052.png)
Semcasting
By IQMSemcasting is a data analytics and audience targeting platform that enables precise audience segmentation for marketing campaigns.
Semcasting is a data analytics and audience targeting platform that enables precise audience segmentation for marketing campaigns.
App Overview
The Semcasting app in the IQM Marketplace is designed to provide customers with access to powerful data and audience targeting solutions, with a specific focus on political data. Semcasting is a leading provider of advanced data-driven marketing solutions, offering comprehensive datasets and audience segmentation capabilities to help advertisers effectively reach their target audience. With the Semcasting app, customers within the DSP platform can tap into a wealth of political data. The app provides access to a wide range of data points, including voter profiles, demographic information, political affiliations, geographic data, and more. This rich dataset enables customers to create highly targeted political campaigns. In addition to the extensive data offerings, the Semcasting app also provides robust audience segmentation capabilities. Customers can leverage advanced segmentation tools to define specific target audiences based on their political preferences, behaviors, and other relevant criteria. This enables advertisers to tailor their campaigns and deliver personalized messages to engage and persuade their intended audience effectively. By integrating the Semcasting app into the IQM Marketplace Marketplace, customers gain a comprehensive solution for leveraging political data and executing data-driven political campaigns. The app empowers advertisers to optimize their political advertising strategies, enhance targeting precision, and maximize campaign performance. With Semcasting, customers can unlock the power of data-driven marketing in the political landscape, reaching and influencing voters with precision and effectiveness. In summary, the Semcasting app within the IQM Marketplace provides customers with access to advanced data and audience targeting solutions, with a specific focus on political data. With Semcasting's comprehensive datasets and segmentation capabilities, advertisers can create highly targeted political campaigns, reach their desired audience, and drive campaign success. The Semcasting app enables customers to leverage data-driven marketing strategies within the DSP platform, helping them achieve their political advertising objectives with efficiency and precision.
Key Benefits
Increased Ad Campaign Efficiency
The Semcasting app streamlines the ad campaign process, helping advertisers improve campaign efficiency and effectiveness. By leveraging Semcasting's data-driven solutions, advertisers can optimize their media planning and buying strategies. The app provides valuable insights into the most relevant media channels and placements for reaching their target audience. Advertisers can also leverage Semcasting's predictive modeling capabilities to identify the best-performing segments and allocate their ad budgets more effectively. With the Semcasting app, advertisers can make data-informed decisions that drive better campaign performance and maximize their return on investment.
Advanced Audience Segmentation
The Semcasting app on IQM Marketplace empowers advertisers with advanced audience segmentation capabilities. Leveraging Semcasting's powerful data solutions, advertisers can create highly granular and precise audience segments based on various demographic, behavioral, and contextual factors. This enables advertisers to target their campaigns with unparalleled precision, reaching the right audience at the right time. With Semcasting's app, advertisers can maximize their campaign effectiveness by delivering tailored messages to specific audience segments, leading to higher engagement and conversion rates.
How Semcasting works with IQM?
Find your Audience
By integrating Semcasting with IQM Marketplace platform you can find and match Audiences for your campaigns. This allows you to precisely target your campaigns. The Semcasting app on the IQM Marketplace platform then allows you to create Insights for your Audiences to know your target demographic.
![Semcasting Semcasting](https://d64is2qkxbhv3.cloudfront.net/marketplace-assets/image/Semcasting_section1+%281%29_1686737976658.png)
Target your Audience
You can Target your Audience with the Semcasting app on the IQM Marketplace platform. You can then Visualize and Analyse it in a Insights, Audience, Report or Dashboard app. These features can help you gain deeper insights into your marketing performance and make data-driven decisions to optimize your campaigns for success.
![Semcasting Semcasting](https://d64is2qkxbhv3.cloudfront.net/marketplace-assets/image/Semcasting_section2_1686737976787.png)
Requirements
IQM Marketplace Account
Resources
App Relevance
Verticals
Integration Details
Features
Affecting IQM apps
Campaigns
Audiences
Contact
Email Address
support@iqm.com
Contact Number
1(212)476-5245
Data Privacy
You understand that when using this integration, it’s up to you to comply with applicable laws and regulations, as well as the AUP and Terms of Service. Please review this integration partner’s documentation for more information.
Pricing
This integration requires one of the following subscription plan.
Standard
Pay as you go
Pay as you go
Data & Permissions
Shared data
This shows how the data will flow between your app and IQM Marketplace
IQM | Data Flow | Semcasting |
---|---|---|
Campaigns | ![]() Semcasting | |
Audiences | ![]() Semcasting |
IQM Permissons
This app will require the following permissions on you account
IQM |
---|
Create, Edit |
Create, Edit |